Best Practices - Benchmarks: What Should I Be Aiming For?

Here are some target metrics you should shoot for as you begin:

• Aim to share 10-20 times a month across your social networks.
• If your shared content can generate a like, comment, re-share ~35% of the time (i.e. 35% engagement rate - engagements/shares) then you're ahead of the game. 
• Anything above 1.5 clicks per share means your content is consistently what your audience wants to hear about, so keep sharing more of it!